If you’re a bit like me, you probably follow some of the popular SEO blogs like SEOMOz and Search Engine Land.
And you probably read some of their posts offering all these great insights and SEO data they get from custom analytics reports.
If you’re a full time SEO, you would probably have to work hard to do what they do to get your hands on that data or spend money on SEO tools which provide it.
But how can you get that data for free?
There’s no doubt about it, Google Analytics is one of the best free tools and offers great data. You can also setup custom reports which give you the unique data most others don’t have.
The only problem is, you need to be an Analytics expert to work out how to confgure Google analytics the way the SEO experts do. Or just plain lucky.
Well, today’s your lucky day because i’ve found a tool which shows you the steps to configure Google Analytics and recieve custom reports. And its Free!
If you’re a beginner, here’s a tutorial about how to install Google Analytics tracking code to your WordPress sites.
GA Analytics Configuration Tool
Raven Tools free Google Analytics Configuration Tool sets up your GA account.
All you need to do is:
- Enter your Google Analytics account number
- Enter your domain name
- Are you using the traditional (ga.js) syntax or the Asynchronous code?
Configure your Google Analytics account for:
- One domain with sub domains
- Multiple domains with one domain
- Setup site search
- Setup 404 page not found crawl error tracking
Set Up Goals and KPIs
- Event tracking
- Goal with destination url
- Track facebook page and referrers
- URL builder
You’ll still need to configure GA manually however this tool provides the steps needed to setup different types of custom reports.