Website design and SEO combined will help you achieve good search results which bring consistent search engine traffic to your site 24/7. WordPress is already well optimized right out of the box yet most blogs aren’t setup correctly so all you need to do is get the fundamentals right and your ahead of the game.
Web Design Optimization
1) Choose the right blogging platform
Not hard to figure out which blogging platform produces the best potential for search engine optimization.
2) Use Alt text in Unique Images
The Search engines can’t read your pictures so make sure you add ALT text which is related to your post title and content. I’m seeing the same stock images pop up on several sites and several pages on the one site. Its easy enough to create your own unique infographics, tables, charts and pictures that are unique and give credit back to your site.
3) Add a Search Box
Adding a Google custom search box to WordPress is easy and you can also customize your search box so your site visitors will only find relevant content in the search results. You can specify as many relevant sites as you like to pull the results from or simply add your own sites URL only. The advantage for yourself is you can also examine the keywords your readers are using to find content.
4) Social Sharing
Social Media sharing now produces over 10% of all internet traffic. Some work better than others so depending on a range of factors you’ll need to play around with different accounts. Linkedin, Youtube and Stumbleupon work best for this site. Social media is one of the biggest factors forecast to influence search engine rankings according to recent seo data.
5) Site Speed
Readers love a fast site and so does Google. Installing a Caching plugin as well as WP Minify are the 2 easiest ways to decrease page loading times and increase site speed. There’s also a list of at least 23 other solutions.
6) Custom Header Design
Creating a professional look for your website is very important as its the first thing your site visitors see when they land on your blog or website. The header is most important and needs to look attractive and unique as its ‘above the fold’ and on every page of your site.
A great looking logo is a very important part of your website however you may choose a really nice header instead for your blog as its not supposed to be commercial.
Web Design doesn’t need to cost thousands of dollars. You can easily create a great looking website by using 3 key elements.
- A premium WordPress Template
- A professionally made logo and/or header
- Custom made buttons and icons
- Color matching & premium fonts
The key is to make your site look both unique and attractive so it stands out from the hundreds of millions of websites already on the internet.Subscribe for new Genesis Tutorials